It’s tough to stomach, but Ikea is the latest big-name food maker to be felled by the no-it-isn’t-beef-it’s-horse-meat-scandal that is quickly spreading across Europe. Czech authorities alerted the discount furniture maker that they had found horsemeat in a sample of meatballs, and Ikea subsequently pulled the product from stores in 14 countries.
Ikea is of course outraged and put out a strongly worded statement promising that the company would get to the bottom of how the tainted Swedish staple turned up in stores. "We do not tolerate any other ingredients than the ones stipulated in our recipes or specifications, secured through set standards, certifications and product analysis by accredited laboratories," the company said.
The untold story in all of this is that Swedes love horse meat. Marketed under the name hamburgerkött — that’s right, "hamburger meat" — Swedes put the stuff on toast, sandwiches, and the like. Consider, for example, Pärsons’ (slogan: "Sandwich joy for the whole family!") version of hamburgerkött. They lead with the euphemistic name on the package, but a quick peek at the ingredients tells the real story — hästkött, or horse meat.
Curious where the horses are sourced from? South America.
Blake Hounshell is managing editor at Foreign Policy, having formerly been Web editor. Hounshell oversees ForeignPolicy.com and has commissioned and edited numerous cover stories for the print magazine, including National Magazine Award finalist "Why Do They Hate Us?" by Mona Eltahawy. He also edits The Cable, FP's first foray into daily original reporting, and was editor of Colum Lynch's Turtle Bay, which in 2011 won a National Magazine award for best reporting in a digital format.
Blake joined Foreign Policy in 2006 after living in Cairo, where he studied Arabic, missed his Steelers finally win one for the thumb, and worked for the Ibn Khaldun Center for Development Studies. Blake was a 2011 finalist for the Livingston Awards prize for young journalists for his reporting on the Arab uprisings, and his Twitter feed was named one of Time magazine's "140 Best Twitter Feeds of 2011." Under his leadership, in 2008, Passport, FP's flagship blog, won Media Industry Newsletter's "Best of the Web" award in the blog category. Along with Elizabeth Dickinson, he edited Southern Tiger: Chile's Fight for a Democratic and Prosperous Future, the memoirs of former Chilean president Ricardo Lagos, published by Palgrave Macmillan in 2012.
A graduate of Yale University, Blake speaks mangled Arabic and French, is an avid runner, and lives in Washington with his wife, musician Sandy Choi, and their toddler, David. Follow him on Twitter @blakehounshell.| Passport |