The globalization of baseball
Like everyone else in New England, I followed Scott Boras’ negotiations with the Red Sox over Daisuke Matsuzaka’s contract with great interest. The roller coaster nature of the negotiations caused many who questioned the Red Sox strategy earlier this week to now offer hosannas to Theo Epstein and company now. Indeed, just scroll down the ...
Like everyone else in New England, I followed Scott Boras' negotiations with the Red Sox over Daisuke Matsuzaka's contract with great interest. The roller coaster nature of the negotiations caused many who questioned the Red Sox strategy earlier this week to now offer hosannas to Theo Epstein and company now. Indeed, just scroll down the Boston Dirt Dogs site just to get a taste of what this week has been like for New England sports fans. I write this, however, not to denigrate sports columnists and sports bloggers (hell, I even find Dan Shaughnessy amusing today). Rather, as someone with a passing interest in the international relations of sport, it is interesting to note that as big a story as this has been in New England, it's been an even bigger story in Japan. The AP reports that the Japanese Prime Minister was asked to comment on it: Prime Minister Shinzo Abe said on Thursday that he is "so impressed" by Japanese pitcher Daisuke Matsuzaka, after reports that the Boston Red Sox reached a preliminary agreement with the right-hander on a US$52 million, six-year contract. "I'm so impressed," Abe told a group of reporters at his office Thursday. "(Matsuzaka) is Japan's best pitcher, and his ability was fully evaluated." "As Japanese national, I feel so happy to see our countrymen do well overseas, like in the Major League," he added. Matsuzaka's agreement includes US$8 million in incentives based on awards that would bring the total to US$60 million over six years, and also includes award bonuses, the most expensive cultural exchange in Major League Baseball history.As Bryan Walsh reports for Time.com, this is emblematic of a profound cultural shift among Japanese sports fans: Most Japanese fans... are celebrating Matsuzaka's signing as further proof that Japan's best players can compete on baseball's premier stage. Japanese players who move to the majors are no longer seen as leaving Japan behind; they are seen as representing their country in the international game. It's a sign that the globalization of sport is finally penetrating this often isolationist country, that many fans here would rather watch an international game with the top players in the world than settle for a lessened domestic product. As one Japanese baseball blog put it: "Finally, all the dream matches will come true in 2007. Matsuzaka vs. Godzilla Matsui, Matsuzaka vs. Genius Ichiro, Matsuzaka vs. Igawa! I wish the MLB 2007 season would start soon." He's not the only one. Of course, there remain some interesting cultural gaps. From Walsh's report: Japanese fans may be a little fuzzy on Beantown's traditions, though. Toshiyuki Nagao, a lifelong fan, expressed concern that "there are many academic and white-collar people in Boston, who might not appreciate baseball's earthy passion." No, Boston sports fans aren't obsessive about the Red Sox at all..... UPDATE: For those Sox fans who want to know how to cheer on Matsuzaka and curse the Yankees in Japanese, click here. For those Sox fans who want to know how the Red Sox can profit from the Matzusaka signing from the Japanese market, click here.
Like everyone else in New England, I followed Scott Boras’ negotiations with the Red Sox over Daisuke Matsuzaka’s contract with great interest. The roller coaster nature of the negotiations caused many who questioned the Red Sox strategy earlier this week to now offer hosannas to Theo Epstein and company now. Indeed, just scroll down the Boston Dirt Dogs site just to get a taste of what this week has been like for New England sports fans. I write this, however, not to denigrate sports columnists and sports bloggers (hell, I even find Dan Shaughnessy amusing today). Rather, as someone with a passing interest in the international relations of sport, it is interesting to note that as big a story as this has been in New England, it’s been an even bigger story in Japan. The AP reports that the Japanese Prime Minister was asked to comment on it:
Prime Minister Shinzo Abe said on Thursday that he is “so impressed” by Japanese pitcher Daisuke Matsuzaka, after reports that the Boston Red Sox reached a preliminary agreement with the right-hander on a US$52 million, six-year contract. “I’m so impressed,” Abe told a group of reporters at his office Thursday. “(Matsuzaka) is Japan’s best pitcher, and his ability was fully evaluated.” “As Japanese national, I feel so happy to see our countrymen do well overseas, like in the Major League,” he added. Matsuzaka’s agreement includes US$8 million in incentives based on awards that would bring the total to US$60 million over six years, and also includes award bonuses, the most expensive cultural exchange in Major League Baseball history.
As Bryan Walsh reports for Time.com, this is emblematic of a profound cultural shift among Japanese sports fans:
Most Japanese fans… are celebrating Matsuzaka’s signing as further proof that Japan’s best players can compete on baseball’s premier stage. Japanese players who move to the majors are no longer seen as leaving Japan behind; they are seen as representing their country in the international game. It’s a sign that the globalization of sport is finally penetrating this often isolationist country, that many fans here would rather watch an international game with the top players in the world than settle for a lessened domestic product. As one Japanese baseball blog put it: “Finally, all the dream matches will come true in 2007. Matsuzaka vs. Godzilla Matsui, Matsuzaka vs. Genius Ichiro, Matsuzaka vs. Igawa! I wish the MLB 2007 season would start soon.” He’s not the only one.
Of course, there remain some interesting cultural gaps. From Walsh’s report:
Japanese fans may be a little fuzzy on Beantown’s traditions, though. Toshiyuki Nagao, a lifelong fan, expressed concern that “there are many academic and white-collar people in Boston, who might not appreciate baseball’s earthy passion.”
No, Boston sports fans aren’t obsessive about the Red Sox at all….. UPDATE: For those Sox fans who want to know how to cheer on Matsuzaka and curse the Yankees in Japanese, click here. For those Sox fans who want to know how the Red Sox can profit from the Matzusaka signing from the Japanese market, click here.
Daniel W. Drezner is a professor of international politics at the Fletcher School of Law and Diplomacy at Tufts University and co-host of the Space the Nation podcast. Twitter: @dandrezner
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