Kevin cashes in on Six Degrees

Perhaps it just seems like there's a rash of celebrity activism in recent weeks. We of course all know it's hardly a new phenomenon. But the most meta I've come across has to be Kevin Bacon's new SixDegrees.org, a charity website premised on the eponymous game involving everyone's favorite Footlooser. The theory goes: If you ...

Perhaps it just seems like there's a rash of celebrity activism in recent weeks. We of course all know it's hardly a new phenomenon. But the most meta I've come across has to be Kevin Bacon's new SixDegrees.org, a charity website premised on the eponymous game involving everyone's favorite Footlooser. The theory goes: If you can be three degrees removed from someone halfway around the world, why not close the gap and introduce those people to your favorite charities? You can even get a little closer to the favorite charities of celebs like Kanye West and Nicole Kidman, throwing the Six Degrees game into total chaos in the process. The site has raised more than $80,000 since its launch launch this month, but it remains to be seen whether the "small world effect" can actually increase the likelihood people will donate money or whether visitors will simply go for the privilege bestowed by Bacon of being just one degree removed from the man who can be connected to just about anyone

Perhaps it just seems like there's a rash of celebrity activism in recent weeks. We of course all know it's hardly a new phenomenon. But the most meta I've come across has to be Kevin Bacon's new SixDegrees.org, a charity website premised on the eponymous game involving everyone's favorite Footlooser. The theory goes: If you can be three degrees removed from someone halfway around the world, why not close the gap and introduce those people to your favorite charities? You can even get a little closer to the favorite charities of celebs like Kanye West and Nicole Kidman, throwing the Six Degrees game into total chaos in the process. The site has raised more than $80,000 since its launch launch this month, but it remains to be seen whether the "small world effect" can actually increase the likelihood people will donate money or whether visitors will simply go for the privilege bestowed by Bacon of being just one degree removed from the man who can be connected to just about anyone

(Hat tip: Grist)

Carolyn O'Hara is a senior editor at Foreign Policy.

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