E-mailers vs. bloggers

I'm always interested to see what readers of major news sites are reading. One trend I've noticed is that the most e-mailed and the most blogged stories are often very different. Take, for instance, this comparison from today's New York Times website: Most e-mailed Most blogged The Year Without Toilet Paper Foreclosures Force Suburbs to ...

I'm always interested to see what readers of major news sites are reading. One trend I've noticed is that the most e-mailed and the most blogged stories are often very different. Take, for instance, this comparison from today's New York Times website:

I'm always interested to see what readers of major news sites are reading. One trend I've noticed is that the most e-mailed and the most blogged stories are often very different. Take, for instance, this comparison from today's New York Times website:

Most e-mailed Most blogged
  1. The Year Without Toilet Paper
  2. Foreclosures Force Suburbs to Fight Blight
  3. It Boils Down to This: Cheap Wine Works Fine
  4. In Utah, an Opponent of the ‘Culture of Obedience’
  5. Architecture Review | IAC headquarters: Gehry’s New York Debut: Subdued Tower of Light
  6. Op-Ed Contributor: No Sex, Please, We’re French
  7. Tweaking the Zoom
  8. Op-Ed Contributor: Why I Was Fired
  9. 36 Hours in Prague
  10. In Secret, Polygamy Follows Africans to New York
  1. Why I Was Fired
  2. The Year Without Toilet Paper
  3. What People Really Need
  4. MySpace Restrictions Upset Some Users
  5. Edwards Plans Announcement With His Wife
  6. Edwards to Continue '08 Bid Despite Wife's Cancer
  7. Edwards and Wife Plan News Conference
  8. Star in New Role, Gore Revisits Old Stage
  9. Apple TV Has Landed
  10. Ann Curry's Ambition: To Witness the Suffering

As you can see, there's some overlap, but e-mailers and bloggers are very different crowds. Bloggers tend to obsess over every new detail about hot political stories or new Apple products, whereas e-mailers are more interested in dramatic or quirky stories that relate to their own lives—proving once again that we bloggers are certainly not representative of the general public. Just go into any Barnes & Noble bookstore, and try to find the sections related to politics and foreign affairs. Then look around you at the surrounding sea of novels and self-help books, and you'll get the picture.

Tag: Media

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