In Box

China and India Go Shopping

By 2025, China and India will add nearly 1 billion consumers to the global middle class. These economic climbers will embark on an unprecedented spending spree. In a series of reports, the McKinsey Global Institute took a snapshot of how the newest members of the middle class are expected to splurge. In 2025, China will ...

By 2025, China and India will add nearly 1 billion consumers to the global middle class. These economic climbers will embark on an unprecedented spending spree. In a series of reports, the McKinsey Global Institute took a snapshot of how the newest members of the middle class are expected to splurge.

In 2025, China will have the world’s largest middle class. They’ll increasingly drop cash on new cars, healthcare, and vacation packages.

In 2025, 41 percent of India will be middle class, 10 times its size today. Expect medical services, mobile phones, and alcohol to be high on the shopping list.

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