Dollar Domains

Sankalp Rehabilitation Trust is a nonprofit group that combats the spread of HIV among drug addicts in Mumbai by dispensing clean needles and healthcare advice. The organization doesn’t have much cash. Even setting up a Web site to promote its cause has been too expensive — until now. Public Interest Registry (PIR), the U.S.-based administrator ...

Sankalp Rehabilitation Trust is a nonprofit group that combats the spread of HIV among drug addicts in Mumbai by dispensing clean needles and healthcare advice. The organization doesn't have much cash. Even setting up a Web site to promote its cause has been too expensive -- until now. Public Interest Registry (PIR), the U.S.-based administrator of the Internet's .org domain, is offering Web addresses in parts of the developing world for just $1 per year. Sankalp jumped at the chance to get wired, and so have other nonprofits. Since launching the offer in July, PIR has seen a 25 percent increase in .org registrations in India alone. "Once [the price of a Web address] gets above $4 a year, it is certainly less affordable," says Michael Ward, director of marketing for PIR. The $1 addresses may soon be made available to other developing countries, meaning the Web is about to get a little more worldwide.

Sankalp Rehabilitation Trust is a nonprofit group that combats the spread of HIV among drug addicts in Mumbai by dispensing clean needles and healthcare advice. The organization doesn’t have much cash. Even setting up a Web site to promote its cause has been too expensive — until now. Public Interest Registry (PIR), the U.S.-based administrator of the Internet’s .org domain, is offering Web addresses in parts of the developing world for just $1 per year. Sankalp jumped at the chance to get wired, and so have other nonprofits. Since launching the offer in July, PIR has seen a 25 percent increase in .org registrations in India alone. "Once [the price of a Web address] gets above $4 a year, it is certainly less affordable," says Michael Ward, director of marketing for PIR. The $1 addresses may soon be made available to other developing countries, meaning the Web is about to get a little more worldwide.

Carolyn O'Hara is a senior editor at Foreign Policy.

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